A social software solution to manage and moderate website commenting.
Comment Engine makes it easy to add hassle-free rating and commenting to your online marketing. It helps build a thriving community that is an extension of your brand, one where customers and prospects are not just told their voices matter but are encouraged to use them.
- Enhance engagement. When your audience is given the opportunity to share their thoughts it connects them more deeply to your organization.
- Increase awareness and acquisition. Let your customers tell the story. They become more invested in your brand, and prospects get user-insights that power sales.
- Grow your audience. User-generated content increases search engine optimization and drives traffic.
Comment Engine Product Highlights and Features.
- Industrial strength controls. The aim is focused conversation, not free-for-all. You choose your level of control. You can require that comments be approved before they appear, so that only comments that further the conversation go live.
- Robust moderator tools. We’ve made it easy to keep posts relevant and lively. Use our tools to encourage dialogue within the comment thread, and to grow the community – and the conversation – by inviting subject matter experts to contribute.
- Rapid deployment. All it takes is a few lines of code added to your existing web templates and you’re ready to get everyone talking.
Comment Engine Reporting and Analytics.
Powerful reporting features.
It’s easy to see what comment provoked the greatest response and how activity changes over time or geography.
Comment Engine’s reporting lets you tag content with themes. You can quickly see where the commenting energy is in your community along with the most valued contributors.
Strategic assistance.
Conversation Consultants™ are available to partner with you to extend the value of our software solutions, and make your programs great.
Multi-Language support.
You’re covered, regardless of language or location.
SharePoint 2007/2010 integration.
Free Web Parts seamlessly integrate our solutions and bring SharePoint to life!
Related Content
Case Study: Bring the voice of the customer to your site.
RBC is one of the world’s largest banks, with approximately 74,000 employees and 15 million clients in Canada, the U.S. and 55 other countries.
Challenge
RBC wanted an innovative way to optimize online engagement efforts. Their goal was to significantly improve their ability to:
- Involve and educate clients and prospects
- Increase insight into the customer experience
- Build their online community
- Strengthen their relationship with clients
Solution
To encourage conversation with customers and prospects RBC chose Comment Engine, a TemboSocial solution. It delivers a superior way for RBC to hear from their audience, creating an open dialogue in which participants rate and review products and share customer service stories. Part of Comment Engine’s appeal was how easy it is to get started. Just a few lines of code added to their existing site and RBC was ready to invite their audience in. Additionally, and importantly, it does more than just give a voice to RBC’s clients. Its moderator tools effectively encourage conversation, while providing controls that prevent offensive content from being published.
One reason RBC chose a TemboSocial solution was proven success. RBC had used The Poll for 5 years already, and continue to use it today to connect with employees and customers. That experience made TemboSocial’s Comment Engine a logical next step in enhancing online engagement.
“The opportunities for online interaction are very appealing to our clients, and it gives potential clients an opportunity to read about the experiences our clients are willing to share.”
Jeff Grovestine, Director, Channel Management & Communications
Results
Approximately 138, 400 online client interactions, and growing!
RBC’s success with Comment Engine and The Poll is evident in the number of customer stories shared, the services and products rated and commented upon, and the insights gained. To quote Jeff Grovestine, Director, Channel Management & Communications:
“At RBC we’ve been using The Poll, both internally and with our clients, for over five years. And since late 2008, clients of RBC Royal Bank Online Banking have continued to provide, and recommend, thousands and thousands of Ratings and Reviews about our online banking service using Comment Engine. Both of these services have allowed us as an organization to engage our clients online, when and where they want. And it’s given our clients the opportunity to have their voices heard, and shared, with millions of other clients, and many more prospects.”
TemboSocial solutions continue to deliver an enhanced understanding of RBC’s audience, strengthen their client relationships, and provide prospects with user-insights that grow RBC’s client base.
Download the Case Study“The team at TemboSocial has been great to work with; they’re always ready and willing to support and partner with us, anytime. The reliability of the TemboSocial team and their services is truly second to none, as I can’t ever recall a single service disruption in over five years.”
Jeff Grovestine, Director, Channel Management & Communications